Hotels in Brazil: International hotel groups targeting a stronger presence in Brazil

International hotel chains expanding in Brazil

Hotel chain Starwoods which own famous brands such as Sheraton and Le Méridien, has announced that it will increase the number of hotels it operates in Brazil. The group has stated that the FIFA World Cup 2014 and the Rio Olypmic Games 2016 will be events that will really get the tourism numbers growing in Brazil.

The Brazilian ministry of Tourism forecast that in 2010 Brazil will receive 5 million foreign tourists and already in 2014 the number should reach 8 million and by year 2020 the international tourist arrivals in Brazil should reach 11 million. Today Brazil is ranked as the 43:rd most visited country in the world and If these numbers realize, Brazil will shoot up 20 places in the international tourism rankings.

However, Starwoods has said that what really makes Brazil an interesting country for hotel property investments, is that fact that the Brazilian economy has been growing for several years and the new wealth in Brazil is what makes the market so attractive.

Besides Sheraton and Le Méridien, the group also operates brands such as St. Regis, The Luxury Collection, Westin, Aloft and Element. According to the group, the strong market in Brazil makes it possible to operate at the least one of each hotels brand the company manages.

Preparing for entering stronger into Brazil, Starwood will soon release websites in Portuguese for all of its 9 hotel brands.

In addition to Starwood, at the least nine other hotel groups have lately announced that they will expand their operations in Brazil.
Windsor hotel group will open 5 new hotels in Brazil in the next five years with a total investment of up to 260 million R$. Another major hotel group, Accor, is also expanding its operation in Brazil with new hotels. The Bristol group has said that it plans to double its present number of 16 hotels in Brazil with a total hotel investment of up to 1 billion R$ until 2014 when the Olympic Games will be hosted in Rio de Janeiro. International hotel group Hyatt intends to operate up to 50 hotels in Brazil in the next ten years.

While all the major hotel groups state that the FIFA World Cup 2014 in Brazil as well as the 2016 Rio Olympic Games will have a very positive impact on their hotel operations in Brazil, these two events have never been the reason behind the expansion in Brazil. The main driver for all hotel groups investing in Brazil, is the growing domestic economy in Brazil with a consumer market that is growing among all market segments. Read more about the emerging middle class in Brazil.

Increasing investment potential for Brazil property

The growing economy in Brazil with the ever-stronger Brazilian consumer market, also gives investors considering property in Brazil all the more reasons to buy investment property in Brazil.

The big majority of tourists will obviously stay in hotels, but there is also a growing trend where many tourists prefer to stay in a rental property in Brazil as it gives them more freedom, more space and above all, also a better price compared to staying in a hotel.

Check in our properties for sale in Brazil as well as some stunning resale houses for sale in Brazil. Many of these properties are in prime areas and are perfect for benefiting form the growing tourism market in Brazil. Another good option is to buy Brazilian land for sale and later on build a house on the plot.

The fact that international hotel chains have big plans for Brazil, is yet one more indicator that there has never been a better time than now to buy property in Brazil.